Taranaki Rugby is proud to announce that Canterbury of New Zealand has extended its partnership as the official apparel and a major partner of the Taranaki Rugby Football Union and the Yarrows Taranaki Bulls for the next three years, until the end of 2028.
The renewal also comes alongside an exciting update for Canterbury of New Zealand teamwear.
School Locker has become the exclusive distributor of Canterbury of New Zealand teamwear across Australia and New Zealand.
All Canterbury of New Zealand teamwear sales and distribution are now integrated with leading Brisbane based brand School Locker, ensuring an efficient and consistent experience for corporates, clubs, and schools.
Canterbury of New Zealand’s connection with Taranaki Rugby stretches back to the early 1990s, a partnership built on shared values of toughness, pride, and performance.
Over more than three decades, Canterbury of New Zealand has been there for many of Taranaki Rugby’s most iconic moments. From the historic 1993 and 2005 clashes with the British & Irish Lions, to a handful of Ranfurly Shield tenures and Bunnings NPC national titles in 2014, 2021 and 2023.
Canterbury of New Zealand has supplied the on field and replica apparel that have become part of Taranaki’s Rugby identity and generations of Amber & Black players and fans have proudly worn Canterbury of New Zealand.
Canterbury of New Zealand National Sales Manager Tim Windle said:
“This renewal marks not only the continuation of a valued partnership but also a new era for Canterbury of New Zealand teamwear. Through School Locker’s integrated distribution model, we’re ensuring a more efficient, consistent, and customer-focused experience for clubs and organisations across Australasia, starting with proud partners like Taranaki Rugby.”
Taranaki Rugby Chief Executive Officer Jimmy Fastier said:
“We have no doubt that in Canterbury of New Zealand we are partnered with the leading apparel brand in rugby from the grassroots level through to the Yarrows Taranaki Bulls. The clothing is world class, and our athletes, commercial partners and fans are extremely proud to wear Canterbury of New Zealand branded apparel. We are delighted to extend the partnership with the Canterbury of New Zealand and School Locker team.”
About Canterbury of New Zealand
Canterbury of New Zealand is known for its hard working and wearing, versatile activewear. A benchmark for the sporting landscape for over 118 years, their clothing is seen as a ‘badge of honour’ for anyone who pulls on the iconic CCC logo.
Canterbury of New Zealand is committed to making stylish, crafted products that are built to last, making it the perfect kit solution for both on-and-off the field.
Canterbury of New Zealand has a long standing and rich heritage of being an official partner to some of the world’s legendary rugby teams – including the British & Irish Lions, Ireland and the Queensland Reds.
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