Egmont Honey sweetens the pot 13 June 2017

Taranaki Rugby is delighted to welcome family owned bee keeping business Egmont Honey on board as a new commercial partner. The Egmont Honey brand will feature on the shorts of the Port Taranaki Bulls team for the 2017 season.

 A proud family business, Egmont Honey was founded by father and son team, Toby and James Annabell. James is no stranger to the rugby environment having previously played for the Port Taranaki Bulls and later in Hong Kong where he also managed global sales for a large honey company before starting Egmont Honey.

 Egmont Honey runs a large number of beehives throughout Taranaki hill country and currently exports product to more than 13 countries. Locals can purchase the companies export grade honey at their health store located at 66 Devon St West.

 Egmont Honey CEO James Annabell said the proud local company was delighted to join the family of Taranaki Rugby commercial partners. “As a former player, I am excited about the opportunity to partner with Taranaki rugby. We will be very proud to see our logo (Mt Taranaki) on the shorts of every player this season.“

 “With access to TRFU players for promotional purposes, we are very keen to do something positive for the community which we will be announced soon. “

 Taranaki Rugby Commercial Manager Geoff Hitchcock said the support of commercial partners like Egmont Honey was critical to the ongoing success of Taranaki rugby.

 “It is fantastic to have Egmont Honey come on board for the 2017 season. A strong base of commercial partners remains vitally important to the on-going success of the Port Taranaki Bulls team and Taranaki Rugby in general. This is another example of a relatively new local company supporting our province and the community through our national game. We encourage all our fans to get into some great tasting Egmont Honey.”

“Taranaki Rugby relies heavily on the support of businesses like Egmont Honey to enable us to deliver on our mission of growing rugby, developing people and inspiring Taranaki. Please support our valued sponsors wherever possible. Check out Egmont Honey at”

Port Taranaki Bulls memberships for the 2017 season are still on sale and available from

Purchase before the end of May to secure your ticket to the All Blacks v Argentina test match on Saturday September 9th.